Designer Profile
Inspired by History, Attracted to the Traditional Past, yet grounded by Modern Revolution.
I am Shirali Singh, the woman behind SHIRA. The label is my interpretation of Vintage Classics. I decided to trade in my spreadsheets as a Management Consultant for Tech packs in 2012 to pursue my dreams in design; the result is a collection that can be appreciated by modern, uncongenial women who are fascinated by an Old Class Charm. The collection features feminine and structured silhouettes in rich fabrics, mostly silks, to create a look that is vintage with a very neo-modern feel.
My goal is to provide high quality, tailored garments that are made with the utmost precision and care at contemporary price points. All the patterns are hand crafted and our carefully selected fabric is all hand cut. The quality and construction of my garments is important to me. It is my hope that they will serve you for years.